In this article I’m going to share with you the social media tools I personally use and recommend to manage social media accounts efficiently.
Top 20 Social Media Marketing Tools for Agencies:
Buffer allows you to share both your own and other third party content across your networks straight from social accounts or the web.
Buffer for Business allows team members to contribute to a social profile. The client can assess all activities on the profile and contribute as they please.
You log in once, and then you can handle everything. You can accomplish multiple actions in the same spot—sharing, scheduling, and analyzing.
Buffer Reply allows you to engage with your customers and audience on Facebook, Twitter, and Instagram from one streamlined inbox.
Feedly’s RSS management tool is perfect for discovering and staying on top of industry-specific content that fits a specific niche or function.
The content analysis tool BuzzSumo is a vast resource for finding major influencers in each of the niche markets that your clients serve.
This group of Twitter tools offers easy follow/unfollow actions, easy-to-use searching of user bios, and Twitter analytics.
5. Facebook Pixel Helper
This is a great tool for ensuring that your site has all of the necessary tracking elements working for your Facebook Ads! It’s a Google Chrome plugin so you will have to use the Chrome Browser. You GOTTA have this one!
vCita offers real-time consultation scheduling, which is great for agencies wanting to allow both clients and viewers to schedule in calls at their convenience.
Once you connect your multiple social networks to SumAll, it’ll begin dragging data and views from your accounts. SumAll will then send you a daily and/or weekly summary of your audience size, engagement, reach, and post activity.
Pocket is incorporated into 500+ applications through many social and browser-based platforms, allowing users to save content to read later when they are offline.
TweetDeck allows you to schedule tweets, track hashtags, reply, send direct messages and make numerous lists—all from one easy dashboard.
Canva lets you create visuals to tweet or share alongside your social media message to make your content much more effective.
Visme allows you to create remarkable graphics that will accompany your social media posts. It comes with a huge range of templates and colors to choose from, making it a great tool for busy agencies.
14. Brand 24
Brand24 offers agencies real-time information. Present your results to your clients and look like a real pro and increase your chances of some real-time communication.
16. Google Analytics
Google Analytics is GREAT for tracking views to content and determining which platforms are generating the most leads. You can track things like lead source, views, demographic info, geographic info, etc.
AgoraPulse is perfect for social media agencies that need to adapt in size: all of this applications plans contain a set total of team members, and adding additional teammates is very easy.
Qwaya places clients’ ad accounts in one dashboard. This will save you time because you won’t have to bounce around business managers to work with all of them.
TubeMogul is an all-in-one solution for planning, purchasing, and measuring video advertising campaigns.
Quuu helps you save time in curating content for your clients’ social media profiles by adding hand-picked content to add to their Buffer queues.