Category: Running the Business

To know how to save on taxes for your agency, you need to know how to do taxes for your marketing agency. Saving money on your taxes is all about knowing what you can write off, making sure you’re up to date with your filing, and often finding an accountant. It’s not exciting, but neither is overpaying on your taxes. Most marketing agencies will do their taxes through an accountant, because they will know things that you don’t. They’ll...

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A lot of people charge into business without really knowing what’s needed to set up a marketing agency from a legal standpoint. Many people gloss over the legalities when learning how to set up a marketing agency, which can cause trouble later down the road. If you want to avoid legal issues that could hinder and even shut down your business, you need to set things up the correct way. Setting up a marketing agency legally is mostly for your...

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The role of digital marketing is only continuing to grow, and it’s easily one of the fastest growing industries of 2019. Every business has a digital presence now, with any that don’t quickly getting left behind. However, with the industry growing this fast, it’s easy to get lost. With so much of this year left, we’re still left wondering, “what is online marketing going to look like at the end of the year?” Small changes have been...

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It's happening. The old blue hairs in charge of companies(you know…. the ones that can barely use their smartphone) are finally coming around to the idea that digital marketing provides an ROI unlike any advertising channel in the history of marketing. As companies start to notice how much money digital marketing makes them, they’ll start hiring new digital marketers. Throughout the year, as companies invest more in digital marketing,...

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Running an agency can be a lonely business if you don’t know how to network with other SMMAs. Having the ability to be your own boss, make your own hours, and run your own business can make it easy to overlook other important professional opportunities. You might be used to running things on your own and offering guidance to your employees, but that doesn’t mean you don’t need help as well. Agency owners need consulting, training, access to...

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Best SMMA Niches of 2019

February 25, 2019

Are you still trying to figure out what niche market you want to focus on for your digital marketing or social media marketing agency? The best SMMA niches are those that have low competition but are still highly profitable. Figuring out the right niche doesn’t mean you have to be an expert in the area, but that you’re an expert at communicating with customers in that area. That’s why I’m going to be going over the best SMMA niches of 2019...

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Are you ready to take your digital marketing agency to the next level in 2019? Then you’re going to need the right tools and software to get you there. One of the best things about the internet is that consumers and business owners alike have unlimited options—unfortunately, there are some down sides to this. An abundance of choice makes it harder to figure out what tools are worth your time, and which are a bust. In this blog, I’m going...

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Have you been dreaming of starting a new career—one where you can be your own boss, decide your own hours, and work wherever, whenever? Well then starting your own digital marketing agency might just be in the cards for you in 2019! Whether you have experience in digital marketing or not, starting an agency is never out of reach. But you might be asking yourself, where do you start? In this blog, I’ll be giving you an inside look at Cereal...

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Starting your own social media agency can be confusing and intimidating, but it can also offer many rewards. With the New Year upon us, what better is there to get started on the road toward running your own 6-figure agency? The process might be long and hard, but with the right tools, resources, and plans, you’ll get there in no time. In order to be the resounding success that we both know you can be, you’re going to need clear goals to work...

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Ever heard of the saying “learn from your mistakes?” If you’re a business owner, then you better get comfortable with that saying. Failure is pretty much inevitable—no one is safe from it, not even your biggest business idols. The most important thing to remember about failure, though, is that it doesn’t have to stop you from learning and getting back into the swing of things to make your business even better. In this article I am going...

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