Category: Email Marketing

No one opens emails, right? So, do you need an email list? Yes, you do. Emails get opened more than you might think, and email lists are a great way to reach your audience. When used correctly, an email list gets you into a direct conversation with your audience that can influence them in a variety of ways. If you aren’t taking advantage of that, you need to be. Every business should have an email list, even if they aren’t using it from the...

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Does your digital marketing strategy mostly consist of social media and paid ads? There is one valuable digital marketing tool that is often overlooked, but it could be just what you need to deliver the leads and sales conversions that you need for your digital marketing agency. In this article I’m going to be giving you all the email marketing tips and techniques you need to know to prove that email marketing should be at the top of your sales...

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To successfully build your business, you need to be able to attract and convert leads into customers. To do this, you have to be able to reach your target audience and delivered the right message, while also keeping connected and engaged with your current customers. One of the best ways to achieve all of these essentials is through email automation. Email automation can not only help you convert leads into customers, but it can also help you stay...

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As any good marketer knows, email marketing is essential to keep up in the digital realm. While there are many different email softwares out there, this can unfortunately mean that it might take you a few tries before you find the right one for you. However, that’s what I’m here for! In this article I’m going to be talking about the email software ActiveCampaign and all of the cool features within this software that makes it better...

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Email Marketing Statistics

November 22, 2017

In this article, you are going to learn how marketers are using email marketing to maximize their return on investment or ROI. Email Marketing Statistics Marketers Should Know About 1. Clickthrough Rate Fifty-four percent of marketers say growing their engagement rate is their top priority with email marketing. The time of day with the highest clickthrough rate is 11 a.m. ET for email sends. Also, 15% of marketers surveyed say their company still...

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Email inboxes are raucous–and are even more competitive than you might think. It’s no longer adequate to send one-size-fits-all email messages. You need the one-two punch of sending the right personalized message at the right time. That means binding the power of two different features within email: Email marketing and email automation. If you want to know how email marketing and email automation works, read on! Why Do Email...

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