After weathering multiple scandals in 2018 regarding data and security breaches, Facebook is looking to regain some trust with users. The social media giant has recently announced an update that would allow users to turn off Facebook location android. In this article, I’m going to discuss the new update and what it means for your […]

Following Facebook’s data breach scandal in 2018, users are starting to have a better understanding of what Facebook is doing with their data. This has had serious implications for the social media platform, with trust in Facebook plunging by 66% last year. Now, social media marketing agency owners are looking for a social media alternative […]

Younger users are increasingly abandoning Facebook and flocking to hipper platforms like Instagram and Snapchat, and Facebook keeps coming out with new updates in an attempt to bring them back. Facebook targets younger users with new features, and in this article, I’m going to be exploring the newest from the social media platform and how […]

As digital marketers, we always have to be looking for new and better ways to increase engagement and convert more of our social media followers to customers of our brands and businesses. Platforms like Instagram are always coming out with updates and features to improve the customer experience, and it’s up to us to use […]

It started on Snapchat, with Facebook following behind not too long after, and then became even more popular with Instagram. And now, finally, YouTube is following the trend, launching their very own version of the Stories feature! That’s right—YouTube has been testing and experimenting with Stories a year ago, and late last year the platform […]

Facebook keeps introducing new features that add more to the user experience, making them want to come back for more. Not only do these 3 new features offer more to the user, but they also give brands more creative freedom in how they interact with followers. In this article, I’ll be talking about the 3 […]

Facebook’s new Watch Parties feature has been a huge success, allowing users to connect by watching videos together online. Since Watch Parties was first added to Groups in July, statistics show that 12 million Watch Parties have been held. With both individuals and brands using Watch Parties as a marketing tool, it’s clear that the […]

If you’ve been scrolling through Facebook recently, you might have noticed a cool new feature: 3D photos. Facebook recently launched 3D photos for News Feed and VR, and while the platform now supports 3D Photos posting it only currently works from from iOS devices (iPhone 7 Plus, iPhone 8 Plus, iPhone X, iPhone XS, iPhone […]

Have you ever used filters on Snapchats or played Pokémon Go? It wasn’t too long ago that the prospect of augmented reality (AR) in electronics seemed like a far-fetched vision of the future. But it didn’t take long for AR to become a reality, or for it to make its mark on social media and […]

With 2.19 billion monthly active users, Facebook allows marketers to tap into a vast pool of potential leads with targeted messages. With lead ads, you can collect leads for your business through the most popular social media platform. Lead ads are a type of ad that allows you to run lead generation campaigns on Facebook […]