Category: Personal Branding

One of the most exciting things about being in the business of social media or digital marketing is that things are constantly changing and evolving. It is certainly not a dull career, and staying on top of new technologies and trends is not only a fun challenge but a key to success in growing your brand or business online. An area of digital marketing that has been going through many changes lately is SEO. The future of search engine optimization...

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We’ve all heard the motto about starting a business that you have to spend money to make money. And while that still holds true in many senses, when it comes building a personal brand or business online, those words of advice should be altered just slightly. Instead of only spending money, you also need to be providing things for free. Just like the old school motto, giving away things for free in order to get things back might seem a little...

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If you own a smartphone, then you’ve probably used voice search in the last year. Many phones come equipped with their own personal assistants to help facilitate these searches. Whether you’re using your phone to find the best Japanese restaurant nearby, information on the weather, or directions to a specific location, then you’ve likely used voice search with a search engine. With popular personal assistants for devices like Siri, Alexa, or...

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If you want to make money online and grow your personal brand, you don’t have to spend a ton of money on paid advertising. By creating and promoting the right content using a well thought-out content marketing strategy, you can bring awareness to your brand, attract more traffic to your website, and create more leads. In fact, there’s never been a better time to build your personal brand with content marketing. In many cases, content marketing...

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SEO is one of the most important aspects of marketing your business online. If you want to ensure that your online business or personal brand rank high, then you need to think about SEO at the very beginning of your content creation process. The best way to get your content ranked on the first page of Google is to create high quality content that contains keywords that your target audience will be looking for. By using the right keywords in your...

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Have you noticed how recently big brands like IKEA, KFC, Dove Chocolate, and McDonald’s have been releasing annoying videos featuring celebrities doing unusual things like whispering into microphones, tapping on glass, scratching paper, or cutting soap? If you have, you’re likely wondering how these brands could possibility be benefiting and bringing in the big bucks from these videos. Well, what these brands have been cashing in on is the...

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Have you ever dreamed of starting your own business and being your own boss? Making your own hours, working when and where you want—sounds like a dream, doesn’t it? Well, the good news is that it’s a better time than ever for entrepreneurs to get started, with so many options available online to reach customers. However, what all big influencers and famous entrepreneurs don’t tell you are the many daily obstacles that they face on their...

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Do you have an idea for a product or service that you’d love to build a personal brand around? So many people are filled with great ideas but let their fear hold them back from figuring out the first steps in pursuing that dream. Well, if your dream is to start your own personal brand and start making a profit from your passions, then you’re in the right place! In this article, I’m going to be going over the step by step process that you...

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Have you been dreaming of starting your own business or launching your own personal brand? Who can blame you? With your own business you can: Be your own boss Work when you want, where you want Do work that you’re passionate about However, I know that there’s a lot that can hold you back from trying—especially the fear of failure. To be fair, these fears aren’t unfounded. The main reason people do not follow their dreams and...

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If you’ve ever spent any time online on Instagram or YouTube, then there are probably some big name creators that you’ve come to enjoy or at least have heard of. While you might admire these people and their lifestyle, have you ever thought that you could do what they do, too? Some notable social media influencers and celebrities include:   Gary Vee/ Tai Lopez - social media marketing entrepreneurs - net worth $50 million/$20 million ...

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