Category: Personal Branding

Whether you’re trying to build a freelance business, start your own personal brand, are looking to start earning passive income, or are just passionate and want to write about a certain topic, 2019 is the year to start a blog. Starting a blog is a great way to share your expertise on a topic that you have an aptitude for or are simply passionate about. With a blog you can connect with people online and help them solve their problems and bring...

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Have you ever wished that you could see what something actually looked like on you before purchasing it online? What if you could try on a pair of sunglasses just by using a selfie from Facebook making that purchase?   Well, with new augmented reality technologies, this might soon be a possibility.   Facebook has been talking about AR technology for years now, and while they have been rolling out some AR features recently,...

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Many people dream about leaving the workforce and retire early or just have more time with family. Some dream about having the ability to travel without worrying about a paycheck. Now how does it sound if I tell you that you could even make money while you’re sleeping? If that all sounds good to you, then you need to consider passive income. Passive income is money you earn in a way that requires little to no effort, and in today’s online...

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When you wake up in the morning, one of the first things you probably do is reach for your phone to scroll through your social media feeds. Being able to effortlessly browse online and on social media is something most people probably take for granted. However, if you were blind or visually impaired, the experience wouldn’t quite be the same. There’s no doubt about it, social media content hasn’t always been the most accessible for those who...

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The holidays are here and Instagram has been thinking ahead! In anticipation of the busy holiday shopping season, Instagram announced three new features that make it easier for users to make purchases in the app and to keep track of all shopping ideas and inspirations in one place! These updates have made it easier than ever for users to turn to Instagram for all of their holiday shopping needs, which makes it even easier for e-Commerce brands and...

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If you’ve ever used Google to search for a particular search, such as a plumber or an electrician, you may have noticed a little green check mark next to the listing. Well, this little green mark isn’t just for show—it actually means that the business or brand is Google Guaranteed! It tells potential customers that this business is trustworthy. In this article, I’m going to be going over just what Google Guarantee is, how you can set...

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While Instagram was initially introduce as exclusively an image sharing platform, it has come a long way since then. Particularly in the last two years, we’ve seen Instagram adopting an increasing amount of features that are similar to those of Facebook, making the two social media platforms more and more similar. Facebook and Instagram share an ad platform, the Stories feature, and more.   The many changes and improvements have made...

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There are many different SEO techniques that you should be adopting when it comes to getting your brand or business to rank number one on Google. And one of the most tried and true of these techniques is build your brand online and boost your ranking is through blogging By including a blog for your brand or business, you will effectively be able to boost your online visibility and build relationships with your target audience. If you create...

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A YouTube channel is a huge asset to any brand or business, especially as marketing trends continue to gravitate toward the digital realm. There are numerous benefits to creating more video content for your brand or clients, including the fact that video accounts for approximately 90% of all content shared online. To make life even easier for brands, YouTube offers a channel exclusively for brands and their team of creatives. In this blog, I’m...

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Video marketing has become the go-to way to build a brand, generate leads, and gain sales online. And it’s a trend that’s built to last. There’s a very good reason why so many marketers are focusing their time and money on video marketing campaigns—quite simply, videos get the message out better than any other form of content. And the truth of that is in the numbers: Last year, in 2017, 90% of all content shared online was video ...

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