Category: Marketing Agency

Running an agency can be a lonely business if you don’t know how to network with other SMMAs. Having the ability to be your own boss, make your own hours, and run your own business can make it easy to overlook other important professional opportunities. You might be used to running things on your own and offering guidance to your employees, but that doesn’t mean you don’t need help as well. Agency owners need consulting, training, access to...

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After weathering multiple scandals in 2018 regarding data and security breaches, Facebook is looking to regain some trust with users. The social media giant has recently announced an update that would allow users to turn off Facebook location android. In this article, I’m going to discuss the new update and what it means for your social media marketing agency. Facebook Updates Android App Facebook has updated its Android app to help users feel...

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Following Facebook’s data breach scandal in 2018, users are starting to have a better understanding of what Facebook is doing with their data. This has had serious implications for the social media platform, with trust in Facebook plunging by 66% last year. Now, social media marketing agency owners are looking for a social media alternative to Facebook where they can trust that their privacy is respected. While Facebook has been a great...

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  When it comes to buying products online, one of the things that make us pull our credit cards out is the presentation of the products. Yes, presentation is everything when it comes to buying things online. As highly-visual people, our buying decisions are influenced by attractive presentation, which is why marketing is essential when you’re trying to sell a product or service. While you may have the best product ever invented right...

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In today’s digital-heavy landscape, your domain is one of the things that’s going to help set you apart from your competition. But finding an accurate way to compare your site’s ranking potential against your competition is not the easiest feat. Luckily, there are tools that can help, and companies are always seeking to improve these tools. One of the most reliable metrics tool is Moz’s Domain Authority, and the company has recently...

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Instagram direct message is one of the most underutilized resources that agency owners overlook. The direct message, or DM, feature is one of the best ways for businesses who want to grow their brand to engage in personalized interactions with their clients or leads. In this article, I’m going to explain how to sell on Instagram DM by reaching out to anyone you want to work with—whether that’s a social media influencer, a nearby business, or a...

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Are you working with local businesses but not getting the results you want with your marketing campaigns? Then you need to adopt my 3 Step Marketing process for guaranteed conversions for clients of your social media marketing agency. In this article I’ll take you through the 3 marketing plan steps that I use to help customers find my clients’ businesses online. My process will also help you develop the steps you need to take after a customer...

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Does your digital marketing strategy mostly consist of social media and paid ads? There is one valuable digital marketing tool that is often overlooked, but it could be just what you need to deliver the leads and sales conversions that you need for your digital marketing agency. In this article I’m going to be giving you all the email marketing tips and techniques you need to know to prove that email marketing should be at the top of your sales...

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Younger users are increasingly abandoning Facebook and flocking to hipper platforms like Instagram and Snapchat, and Facebook keeps coming out with new updates in an attempt to bring them back. Facebook targets younger users with new features, and in this article, I’m going to be exploring the newest from the social media platform and how you can use it to help grow your brand. Facebook Targets Younger Users It’s obvious Facebook teen users...

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As digital marketers, we always have to be looking for new and better ways to increase engagement and convert more of our social media followers to customers of our brands and businesses. Platforms like Instagram are always coming out with updates and features to improve the customer experience, and it’s up to us to use our creativity to take advantage of these features. With that in mind, in this blog, I’m going to be going over how to use...

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