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What is website marketing? Website marketing is the analysis of user interaction with a website, and implementation of changes to improve that interaction. For many digital businesses, website marketing is the key to success. Website marketing is not trying to sell people your website – it’s trying to prime your website to sell to people. […]

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To learn how to run an effective marketing campaign, you need to learn how to plan. Marketing is all about putting a plan in place to achieve your SMART goals. There are a few things you need to know to prepare to run successful campaigns, but what success means is the most important. The real […]

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It’s natural for you to ask, “is social media marketing oversaturated?” because of how many people are interested. But the answer is an absolute no. There are so many factors that keep social media marketing from getting oversaturated that their almost too difficult to count. There are so many courses like mine that teach people […]

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Knowing Twitter marketing can be very important for your social media marketing agency. The ability to communicate is one of the basics of Twitter marketing. If you can figure out how to have honest and authentic conversations on Twitter you can grow your business. While many people think that Twitter is dead as a platform […]

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A lot of SMMA owners find themselves asking, “how does PPC work” a little too late. PPC reaches customers close to the point of sale based on their search history. This makes pay-per-click one of the most effective forms of digital marketing, even if it is a bit behind the scenes. Pay-per-click marketing can be […]

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The secret to knowing how to hire a freelance project manager for your social media marketing agency is being specific. Know who you’re looking for in terms of scope of work, experience, and personality. Of course, you’ll need to know where to look, as well. Hiring from the right places can help ease the entire […]

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What is content marketing? Content marketing is promoting your product through the creation of blogs, videos, or anything else. But why is it important? Because content marketing is a very good strategy for a wide variety of businesses. Being able to answer questions like “what is content marketing?” can be very important for your social […]

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Figuring out how to pick an SMMA niche is simpler than it seems. You just need to look for areas where you have the experience, or where you have an audience. Finding social media marketing niches requires you to do a deep dive on the competition to find holes. If you don’t know, social media […]

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Using Snapchat for lead generation is easier said than done. But by using Snapchat stories tactically, you can definitely get it done. If you’re able to create enticing, native content you can easily develop leads on Snapchat. You will need to have an already engaged audience to start off with, though. Snapchat is limited in […]

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