In our social media-heavy world, many people have started to re-evaluate the way they choose to spend their money, and are expecting something different from companies than what they used to. Having a face behind—or in front of—a business or a product is becoming increasingly important, as modern audiences are proving to want to do […]
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One of the most important aspects of digital marketing is building brand credibility, which goes a long way in promoting brand loyalty. With so many businesses competing for customers’ attention online, it’s important to arm yourself with all the tools at your disposal to show your company in the best light. One platform where businesses […]
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When it comes to creating a digital presence for your brand, video is one of the most important platforms. In fact: 90% of all content shared in 2017 was video Over 500 million hours of video are watched every day on YouTube 45% of people watch of internet users watch more than an hour of videos on Facebook or […]
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Since its launch in 2016 Facebook Live surpassed YouTube as the #1 video streaming service on the internet, capitalizing on the growing trend of live streaming. There are many impressive stats that make a strong case for why marketers need to use Facebook Live to engage and promote their brand: Businesses that use online video […]
Read MoreBuilding a successful YouTube channel can not only be a huge boost for your business, but it’s also a great way to create an extra income stream in its own right. However, after purchasing the right equipment to really make your videos pop, you’ll need to follow a few easy strategies to make sure your channel is […]
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When it comes to social media marketing one of the most important, though often overlooked, aspects of building and growing your business is video marketing. This is because video is the most shareable form of content, with 90% of all content shared online last year being video. With numbers like that, developing and implementing a YouTube […]
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How to Generate 1,000’s of New Site Visitors Using YouTube As all us digital marketers know, the video is by far the most commonly shared type of content online. Starting a vlogor YouTube channel not only helps to increase a brand’s visibility and generate new site visitors, but it can also help you increase revenue and […]
Read MoreVideo content is KING in the content marketing space as of 2017. YouTube is currently the prominent platform for video blogging (vlogging), video sharing, and video marketing. It is a free platform offered by Google that allows you to post videos and potentially monetize on ads placed on your videos. If you’ve recently started a […]
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Instagram has received its place as one of the leaders of social media marketing. This is due to its eye-popping user growth statistics and fun, user-friendly posting and interaction choices. These are among the reasons why many brands and public personalities depend on Instagram to endorse their products and services. But, how exactly do brands increase their […]
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